Partnering with SEM teams, I tailored editorial plans to client business goals to determine when to publish email newsletters and SEO- and keyword-optimized blogs.

Client blogs (help guides)

Client blogs focused on various HVAC and plumbing cost and troubleshooting topics to boost organic SEO traffic to their sites.

A few that I’m most proud of:

• Water Conservation Tips for SAWS Wastewater Averaging

• How to Protect Your Home’s Water From These Harmful Chemicals

• A Landscape Lighting Design Guide for Florida Homeowners

• Is a Variable-Speed Air Conditioner Worth the Cost in Phoenix?

• Do I Need a Water Softener in San Antonio?

Rocket Media blog

Rocket Media's blog targeted HVAC owners looking for help with digital marketing and web design.

A few that I’m most proud of:

• HVAC Logos: A Step‑by‑Step Guide for Designing Memorable Brandmarks

• HVAC Email Marketing: A Beginner’s Guide

• Benefits of Email Marketing for Solar Companies

• Ultimate Guide for Better HVAC Ads (With Examples)