I worked on the Content team, where I owned the editorial planning, development, and publishing of B2C and B2B digital marketing content (website copy, blog posts, and email newsletters) and developed client brand positioning.

Website copywriting

Open Arms Care Center

Open Arms is a food bank in Gilbert, Arizona that needed a website that would help boost online donations.

Homepage

“What We Do” page

“Donate” page

Sonitrol of Lexington

A maker of sound-based security systems, Sonitrol of Lexington needed a website that educated customers on their services and set them apart from the competition.

Sonitrol of Northeast Florida

Owned by Sonitrol of Lexington, Sonitrol of Northeast Florida needed a one-page website that highlighted their services and attracted local customers.

Editorial planning & blog articles

Partnering with the SEM teams, I tailored editorial plans to client business goals to determine when to publish blogs and email newsletters.

Client blogs (help guides)

Client blogs focused on various HVAC and plumbing cost and troubleshooting topics.

A few that I’m most proud of:

Rocket Media blog

Rocket Media's blog targeted HVAC owners looking for help with digital marketing and web design.

A few that I’m most proud of:

Page updated

Google Sites

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